2012 Schedule of Events
For further details on each session visit the Sessions link by clicking here.
Monday, October 1, 2012
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7:30am |
Golf Outing: Cowboys Golf Club |
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12:00pm - 6:15pm |
Registration Open |
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3:45pm - 4:45pm |
Opening Keynote
#101 - Moving Forward in 2013 |
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Moderator: Randy Addison, President - Addison Law Eric Affeldt, CEO - ClubCorp Jim Hinckley, President & CEO - Century Golf Partners Management Bob Husband, President & CEO - Heritage Golf Group Joe Munsch, CEO - Eagle Golf |
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4:45pm - 6:15pm |
Welcome Reception |
Tuesday, October 2, 2012
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9:00am – 10:00am |
#201 - Bridging the Gap - Using Technology to Grow Your Membership and Increase Member Spending |
| Moderator: Justin Jafarian, GM, Onion Creek Club - The Dominion Golf Group Keri Burnett, Director of Marketing - Golf Academy of America Anthony Mullins, COO - Futren Corporation | |
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| #202 - Restoration, Renovation and Reconstruction - Understanding the Differences, the Process and Value of Each | |
| Moderator: Tripp Davis, President - Tripp Davis and Associates Bob Pinson, President - Course Crafters, Inc. Ken Small, Superintendent - Brook Hollow Golf Club Curt Kelley, CCM, General Manager - Preston Trail Golf Club | |
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#203 - Owning Your Tee Sheet and Maximizing Your Revenue | |
| Moderator: Curt Hudek, PGA, Executive Director - Southwest Section PGA Don Rea, PGA, Golf Course Owner, Mesa, AZ Brett Darrow, Owner - Quick 18 John Fitzpatrick, Managing Director - Escena Golf Club | |
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10:00am – 10:45am |
Networking Coffee Break Sponsored by Addison Law |
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10:45am – 11:45am |
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Moderator: Zack Bates, CEO & Creative Director - Private Club Marketing, Inc Erik Johnson, Director of Digital Marketing & Social Media - ClubCorp Kristen Wenrick, Marketing and Communication Director - Parkland Golf & Country Club/Toll Brothers |
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#302 - Global Golf Development | |
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Moderator: Henry DeLozier, Principal - Global Golf Advisors Kurt Huseman - Senior Vice President, Landscapes Unlimited Kun Li, PhD - Chief Representative, Forward Management Group Patrick DeLozier - General Manager, Colonial Country Club | |
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#303 - Running a Profitable Club in Today's Economy |
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Moderator: Kristy Horton, CEO - Keltner & Co. Denis Schmidt, Club Operations Manager - Millwood Golf & Racquet Club Kirby Joy, Golf Course and Land Superintendent - KK Corporation Chris Obert, PGA Director of Golf - Millwood Golf & Racquet Club |
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| 12:00pm – 1:00pm |
#401 - Creating Magical and Memorable Experiences |
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Moderator: Bill Hughes, General Manager/Regional Director of TPC Operations - The PGA Tour/TPC Sawgrass Todd Harbour, General Manager - TPC Craig Ranch Michael Slosser, Managing Director of Operations - Lowe Hospitality Group | Destination Hotels & Resorts |
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#402 - Getting the Most from Your Biggest “Hidden” Asset: Golf Course Irrigation |
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Moderator: Alfredo Romero, International Marketing Manager - The Toro Company Justin Apel, Executive Director - Golf Course Builders Association of America Ron Boyd, President - Williamsburg Environmental Group, Inc. Gaylon Coates, President - Coates Irrigation Consultants Mike Baron, National Water Management & Safety Specification Sales Manager - The Toro Company |
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#403 - Activating Golf 2.0 |
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Moderator: Darrell Crall, Senior Director, Golf 2.0 - The PGA of America Ian James, Chief Executive Officer - RetailTribe Del Ratcliffe, President - Ratcliffe Golf Services, Inc. Rich Richeson, Player Development National Manager - The PGA of America |
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1:00pm - 2:15pm |
Afternoon Break |
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2:15pm – 3:15pm |
#501 - The Difference Between "What Looks Right" and "What Right Looks Like" |
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Moderator: Ted Robinson, Partner - Private Club Associates Wally Smith, CCM, General Manager - Missouri Athletic Club Steve Paris, Partner - Private Club Associates Albert Martell, COO, Leisure Division - HDG Mansur |
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#502 - Tomorrow's Club: Remaining Relevant in the New Normal | |
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Moderator: Harvey Weiner, Managing Partner - Search America Paul Mueller, Owner & Senior Analyst - Club Capital Planners Ray DeTullio, CCM, Chief Operating Officer - Lakewood Country Club Bill Langley, CCM, Vice President - The Club at Carlton Woods |
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#503 - Expense Management in a New Economy | |
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Moderator: Dawn Prebula, Senior VP - VGM Club, Resorts and Gaming Mark Tansey, CEO - Sunrise Golf, Inc. Bill Nauroth, Owner - Golf Maintenance Solutions |
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3:30pm – 4:30pm |
#601 - Private Clubs: Is there Something New? |
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Moderator: Kirk Kokoska, Vice President - Bluestar Resort & Golf Matt Lindley, Partner - Professional Golf Management INC. Clint S. Whitney, General Manager - Glendale Country Club Tim Geesey, Director of Golf Operations - Troon Golf - Silverado Resort & Spa |
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#602 - Discipline is Back, Irrationality is Gone…When Buying or Selling, it's Time to Get Back to the Basics | |
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Moderator: Ken Arimitsu, Vice President - PM Realty Group Richard T. Sprecher, CHA, Vice President of Business Development - Aimbridge Hospitality LP |
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#603 - Loyalty Programs that Work! |
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Moderator: C.A. Roberts III, President - OB Sports Derek Crawford, General Manager - The Raven Phoenix Hagen Cleek, Regional Manager /General Manager - Eagle Golf/ The Dallas Cowboys Golf Club |
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| 4:30pm - 6:00pm |
Networking Reception |
Wednesday, October 3, 2012
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9:00am -10:00am |
#701 - Looking Under the Hood of Successful Private Clubs |
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Moderator: Dallas Addison, Shareholder - Addison Law Casey Paulson, General Manager & COO - The Vaquero Club Tom Bennison, Principal - Fore Golf Partners Doug Howe, Partner - Century Golf Partners Management Eric Trump, Executive VP of Development and Acquisitions - The Trump Organization |
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#702 - Increasing the Bottom Line through Online and Word of Mouth Communication |
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Moderator: Steven Tingle, Writer, Consultant Robbin Phillips, Courageous President - Brains on Fire Nick Green, President - MacDuff Consulting |
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10:00am - 10:30am |
Networking Coffee Break Sponsored by Addison Law |
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10:30am - 11:30am |
#801 - Understanding Popular Social Media Platforms: Correctly Setting Up & Utilizing These Branding Efforts Be sure to bring your laptop to this session! |
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Presented by: Ricky Potts, Content Specialist & Social Media Consultant - IMAVEX
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#802 - Golf Course Financing - Bring Your Deals! |
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Moderator: Don Rhodes, Vice President - CNL Financial Group M.J. Mastalir, President - Real Estate Capital Corporation Jeff Woolson, Managing Director, Golf & Resort Properties - CBRE, Inc. Jeff Davis, Founder and President - Fairway Advisors |
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#803 - Minority Marketing: Increase your Market: Increase your Profits! |
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Moderator: John Wait, President - Sirius Golf Advisors, LLC Joe Arias, Jr., CEO - The Hispanic Golf Network Phyllis Jordan, General Manager/Director of Golf - The Retreat Ira McGraw, Jr., PGA, General Manager and Director of Golf - Cedar Crest Golf Course |
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11:45am - 12:45pm |
#901 - Importance of Socialization in the Club-Private, Semi and Municipal |
| Moderator: Elisa Gaudet, President- Executive Golf International, Author - Two Good Rounds
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#902 - Get the Best Out of Your Associates | |
| Moderator: John Goulet, Co-Managing Director - Fairway Sports Group Charlie Ingram, CEO - Veritas Employer Services | |
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| #903 - Golf Facilities as a Tool for Economic Development and Revitalization | |
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Moderator: Robbie Ferreri, Principal/ Partner - ESHPartnersLLC Jeff Burkle, Director of New Business Development & Acquisitions - Affiniti Golf Partners | |
| 12:45pm | Conference Concludes |
For further details on each session visit the Sessions link by clicking here.
